Campaign – Definition, Synonyms, Examples, and Word History - Otomasyon Dergisi

Campaign – Definition, Synonyms, Examples, and Word History

The word “campaign” is a versatile term widely used in English to describe organized efforts toward a specific goal, often in political, marketing, or social contexts. Its significance lies in its ability to convey strategic planning and collective action, making it a key term in discussions about advocacy or promotion. Understanding the campaign meaning and usage can enhance communication in various fields.

Definition (Meaning)

A “campaign” refers to a series of planned activities or efforts aimed at achieving a particular objective, such as winning an election, promoting a product, or raising awareness for a cause. It often involves coordinated strategies and sustained action over a period of time.

Synonyms

Some common synonyms for “campaign” include crusade, drive, movement, push, and operation, depending on the context. These campaign synonyms can help vary language use while maintaining the core idea of organized effort.

Examples of campaign in a Sentence

  • The politician launched a campaign to gain support for the upcoming election.
  • The company started a marketing campaign to boost sales of their new product.
  • Activists organized a campaign to raise awareness about climate change.

Word History

The word “campaign” originates from the French word “campagne,” meaning open country or field, and entered English in the 17th century. Initially, it referred to military operations conducted in the field, reflecting its Latin root “campus,” meaning plain or battlefield. Over time, its meaning expanded to include any organized effort or series of actions toward a goal, as seen in modern usage.

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